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Gerardo Ezequiel Martín Carreño

Critical cartography and situated interfaces: the map and the walk as medium.

me@gerardoezequiel.xyz  ·  gerardoezequiel.xyz  ·  linkedin.com/in/gerardoezequiel  ·  London

1 case studyCase · evidence · claim boundaryScreen and A4 edition

Upside Down World

An interactive atlas and poster-making tool that makes map orientation a choice the reader can question.

Upside Down World: London flipped south-up in riso spot inks, exposing north-on-top as a choice rather than a fact.
Screenshot of the map tool: the same London, south at the top, with its controls around it. Orientation changes; the place does not. Basemap: Protomaps, © OpenStreetMap contributors.View full image (JPEG, 323 KB) (opens in a new tab)

Artist and developer

Planetary representation

Radical cartography, Visual systems, Map critique, Web development

I built the interactive mapper, projection controls and poster-making workflow. The interface connects north-up and south-up views with styling, editable text and print formats. I developed a visual language drawn from spot-colour printing, so the same cartographic idea can be explored in the browser and taken away as a poster.

I built the interactive mapper, projection controls and poster-making workflow. The interface connects north-up and south-up views with styling, editable text and print formats. I developed a visual language drawn from spot-colour printing, so the same cartographic idea can be explored in the browser and taken away as a poster.

  • A public interactive atlas at upsidedown.earth.
  • Implemented projection and orientation controls with editable typography, and a Tissot’s indicatrix overlay.
  • A poster export workflow supporting A4, A3, A2 and social formats.

Where the work stands: An artistic and educational tool, not a neutral representation of the world. Changing orientation does not remove projection distortion. The Tissot overlay makes that distortion visible.

Methods and technology are stated within each case. Full CV and live work are available at gerardoezequiel.xyz. Every entry names its status, evidence and limits; confidential details remain private.